Finding Your Dream Team
By Cole Editoral
Have you found yourself saying one of these…
“Good help is hard to come by.”
“Kids these days don’t want to work.”
We’ve all worked with people who completely justify these complaints.But we’ve also all seen workers whoo absolutely defy stereotypes – the dream workers who go above and beyond.
So how do you attract more dream workers and fewer duds? Believe it or not, it all starts with you and the job posting you put out.
Does it sometimes feel like the dream workers never even apply to work for you? Your job listing might be driving them away.
Dream workers are very accustomed to reading between the lines.
If your listing says … “hard workers only.”
Potential employees hear … “difficult to please the boss.”
The reality is, the need for hard workers is implied by the fact that you’re hiring in the first place. No one is hiring slackers on purpose, but you may be getting them accidentally by driving away good employees.
Instead try, “opportunities for advancement.” This shows that hard work will be rewarded and can attract the kind of people you’re looking for.
If your listing says … “always on time”
Potential employees hear … “rigid, uncompassionate environment.”
Timeliness is an important quality in an employee. But life happens and if employees feel like they’ll never be extended understanding, they’ll quit before you even hire them.
Instead, express the importance of arriving on time during the interview, and use the potential hire’s timeliness for the interview to gauge if this is probably an area where they excel or not.
List what you’re really looking for. According to ZipRecruiter1 , your listing can get overlooked if you fail to strike the balance between too specific and too general. Give employees an overview of what their day might look like.
You want to attract the employees who can see themselves in that job.
Offer competitive pay. This isn’t always easy, depending on the season, but landing those big jobs you dream of requires good employees to help you get the job done. They deserve to be compensated for the valuable role they play in your business, and the good ones know it.
People need to know that in a business where not even the dirt is treated like dirt. Workers thrive on a sense of purpose and accomplishment, and that’s hard to foster in an environment where they feel disrespected.
Is Your Business Healthy?
With everybody thinking about their “essential” and “non-essential” employees right now, there’s no better time to make sure your business and team are healthy.
Download our free Business Plan Health Check so you can assess how your team and other areas of your business are doing!
3 Tips for Creating Strong Insurance Leads
As an insurance agent, generating strong insurance leads and keep your insurance agency competitive is vital. There’s nothing more frustrating than getting the same insurance leads as a competitive agency, […]
Real Estate Agent’s Guide: Hyperlocal Strategy
When it comes to prospecting for new clients, do you find yourself looking at your calendar and finding other things to focus your time on? Prospecting and lead generation can […]
Keys to Prospecting Success in Real Estate For Agents
As a real estate agent, generating leads and staying top-of-mind is vital to your prosperity. Whether you are a real estate agent with years of experience or a new agent […]
The Personal Marketing Company
Helping Real Estate Agents generate leads and stay top-of-mind. The real estate landscape has gone through some drastic changes with COVID-19. Creating a marketing plan that works can be stressful […]
What’s Your Selling Style?
Have you ever thought about your selling style? How do you find sellers? Most agents may never stop to think about their selling style, but it could be the key […]